Who’s listening, who’s not
While checking out some of my favorite (and not so favorite) corporate social media handiwork, I found an interesting post on Ikea’s cool Facebook Group “Everytime I go to Ikea I steal the little wooden pencils”. Although a favorite of mine for it’s creativity, I was shocked to see a post that includes some inappropriate language, and subject matter. It was posted on September 29, and now almost a full 3 weeks later, no response from Ikea. I wonder how long it will take. Click here to see what I mean.
On the other hand, it was refreshing to see someone from H&R Block jumping in to help a customer who felt he was not receiving acceptable service:
Listening is a key ingredient in your reputation, and being a meaningful part of a conversation with your customers.
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